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14:4515:45
Community Stage

На старт, внимание, спорт! Спорт как инструмент создания сообщества

14:4515:45
Community Stage
14:0415:04
Community Stage

Group jogging, yoga, morning and evening group exercises are among the new habits of a person living in a megacity. Today sports penetrates both online and offline space. Exercising is not just a way to improve your well-being, but a platform to find likeminded people, clients and partners. The recent trend consists in creating new training centers that unite active citizens in a community and resolve social issues at the same time

● Why is it important to create and develop sports communities?

● What urban social issues can be addressed through sports communities?

● How to ensure a long-term sustainable development of sport communities? What can a city do to promote it?

● Sports as a marketing campaign or a way to engage citizens in the urban life?

● How do sports events change the city image?